Target CPA Bidding Strategy

Target CPA  :

    With target CPA , ad words uses a target cost per acquisition (CPA) that you enter , and automatically set bids to help as many conversions as possible . some conversions may cost more or less than your target CPA .

# Creating a search only network campaign with target CPA bidding strategy

Steps :
1.Click on campaign
2.Campaign name - vissicomp conversion
3.Choose standard keyword option
4.location-Radius targeting-Search for Andheri-Click on add-Save
5.Bid strategy-Automated target CPA =Target , CPA=10-Budget- 500 Per Day
6.Add Extensions
    Sitelinks
    Call Extensions
7.Click on  save and continue

#Create ad group in target CPA

Steps :
1.Enter your landing page - URL (information with enquiry form)
2.Ad group name - Computer Course
3.Enter keywords-Computer course in Mumbai , Computer class in Mumbai.
4.Continue to ads

#Create Ads

Steps :
1.Final URL - Link of page for which we want to create conversions
2.Headline 1
3.Headline 2
4.Path
5.Description
6.Review of ads
7.Click on create ads

#Review of your campaigns

Steps :
1.Budget 500
2.Campaign Settings-Google search and search parteners English
3.Click on save and finish